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International Journal of Science, Strategic Management and Technology

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EMPLOYEE RETENTION STRATEGIES: AN EMPIRICAL ASSESSMENT OF EMPLOYEE PERCEPTIONS IN SELECTED MEDIUM-SCALE INDUSTRIES

AUTHORS:
Swapna Salla
Mentor
Affiliation
Assistant Professor, Department of Management Studies,

Villa Marie Degree College for Women, Somajiguda, Hyderabad, India
CC BY 4.0 License:
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Abstract
Employee retention is a multidimensional organizational challenge that extends beyond compensation and financial incentives. The findings of the study demonstrate that leadership, career development, organizational culture, work–life programmes, work environment, compensation, and benefits all contribute to employees' perceptions of an organization's ability to retain its workforce. The particularly high mean scores for career opportunities and leadership indicate that employees place considerable importance on professional growth and supportive managerial relationships, while the significant results across all seven dimensions demonstrate generally favourable perceptions compared with the neutral benchmark. The study therefore concludes that organizations should adopt an integrated retention strategy combining effective leadership, meaningful career opportunities, a positive organizational culture, conducive working conditions, work–life support, competitive compensation, and relevant employee benefits. A proactive approach based on continuous employee feedback, regular evaluation of HR practices, recognition, development, and organizational support can help strengthen employee commitment, reduce avoidable turnover, and contribute to sustainable organizational performance.
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Salla, S. (2026). Employee Retention Strategies: An Empirical Assessment of Employee Perceptions in Selected Medium-Scale Industries. International Journal of Science, Strategic Management and Technology, 02(8), 1-9. https://doi.org/10.55041/ijsmt.v2i8.039

Salla, Swapna. "Employee Retention Strategies: An Empirical Assessment of Employee Perceptions in Selected Medium-Scale Industries." International Journal of Science, Strategic Management and Technology, vol. 02, no. 8, 2026, pp. 1-9. doi:https://doi.org/10.55041/ijsmt.v2i8.039.

Salla, Swapna. "Employee Retention Strategies: An Empirical Assessment of Employee Perceptions in Selected Medium-Scale Industries." International Journal of Science, Strategic Management and Technology 02, no. 8 (2026): 1-9. https://doi.org/https://doi.org/10.55041/ijsmt.v2i8.039.

References

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✓ All ethical standards met
This article has undergone plagiarism screening and double-blind peer review. Editorial policies have been followed. Authors retain copyright under CC BY-NC 4.0 license. The research complies with ethical standards and institutional guidelines.
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